Career Experience
Tracing the Chapters of My Creative Odyssey
TechFleet
| 2025
UX Writer
- Collaborated with designers and developers in Agile sprints to create accessible, user-centered content for a reading app.
- Applied design thinking, prototyping, and usability testing to enhance readability and overall UX flow, improving engagement by 35%.
- Contributed collaboration skills, adaptability, and a committed, friendly attitude to maintain strong cross-functional alignment.
Graphic Designer, Atlanta, GA
| 2020 to Present
Freelance Graphic Designer
- Created user-centric digital and print materials using UI/UX design and design thinking, achieving a 30% increase in client engagement.
- Developed prototypes, mockups, and brand assets that clearly communicated client identity and goals.
- Gathered product requirements and applied iterative design feedback for continuous improvement.
- Delivered creative solutions with attention to detail, effective collaboration, and a highly motivated, committed, and friendly client experience.
Nirali Photography, Atlanta, GA
| 2018 to Present
Freelance Photographer
- Created compelling visual narratives with focus on composition, contrast, and color to enhance user engagement and storytelling.
- Delivered high-quality, tailored images for clients, balancing aesthetic appeal with user-centered needs to ensure a personalized experience.
- Collaborated with clients to capture their vision, adapting to their preferences and feedback, and refining photos to meet specific expectations.
PowerPlan, Inc., Atlanta, GA
| 2022 to 2025
Technical Analyst
- Collaborated with cross-functional teams to enhance UI/UX design, implementing client-specific product requirements that improved usability and functionality by 20%.
- Applied design thinking to optimize legacy systems, increasing user satisfaction and reducing task completion time.
- Conducted usability testing to streamline workflows and boost efficiency.
- Documented design specs in Confluence and JIRA, ensuring clear communication and effective collaboration across teams.
- Recognized for attention to detail and a committed, highly motivated approach to user experience improvement.
Georgia State University Digital Learners to Leaders, Atlanta, GA
| 2020
Graphic Designer
- Translated product requirements into accessible, responsive layouts that met user needs and visual consistency standards.
- Partnered with faculty and students using strong collaboration skills, ensuring all design iterations aligned with user feedback.
- Maintained attention to detail and a friendly, team-oriented approach throughout all project phases.